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Pushing The Envelope
Step into the bustling business arena of Atlanta with "Pushing the Envelope," a dynamic podcast hosted by James Gilman.
Join us on an explorative journey through the heartbeat of Atlanta's business landscape, where we navigate the stories of startups to industry giants, uncovering the core elements shaping Atlanta's narrative.
In each episode, James engages with entrepreneurs, thought leaders, and industry experts, providing an insider's view of the vibrant world of entrepreneurship in the heart of Georgia. From insightful discussions to inspiring narratives, "Pushing the Envelope" promises to offer a unique perspective on the diverse and dynamic business scene in Atlanta.
Tune in for an engaging experience that goes beyond the surface, sponsored by Perimeter Office Products.
Welcome to "Pushing the Envelope," where business meets narrative in the heart of Atlanta.
Pushing The Envelope
PTE #27 - Mastering Personal Branding For Sales: Insights from Brandon Lee
In this episode of "Pushing the Envelope," host James Gilman welcomes Brandon Lee, founder of Fist Bump and co-host of "Mastering Modern Selling."
They discuss Brandon's journey from launching startups to becoming a leader in leveraging LinkedIn for business growth.
Key topics include the importance of maintaining humanity in sales, the pitfalls of over-relying on automation, and practical strategies for building genuine relationships online.
The conversation provides valuable insights for creating a successful sales pipeline, enhancing personal and company brands, and retaining top talent by fostering meaningful connections.
Key Points
Blending Technology and Humanity in Business
Brandon emphasizes that while technology can enhance business processes, it's crucial to maintain human elements. He notes, "Technology should support the human, helping them be more efficient without removing humanity from our communication."
Leading and Inspiring Teams
Effective leadership is about inspiring and respecting team members. Brandon shares, "Respect is key. You can't get respect if you don't give it."
Balancing Family and Career
Brandon discusses the challenges of balancing a demanding career with family life. He advises, "When I'm home, I give my family my full attention. There's grace when I'm busy because I've been present when it matters."
Standing Out in the Market
In a crowded marketplace, authenticity is vital. Brandon highlights, "The riches are in the niches. The more authentic you are, the more you attract your ideal audience."
Importance of Continuous Innovation
Brandon encourages businesses to embrace innovation, stating, "If we're not focused on innovation, the world's going to pass us by quickly."
Brandon Lee shares his journey and insights on integrating technology with human touch, leading teams with respect, balancing family and career, and the importance of authenticity and innovation in business.
His advice is particularly valuable for those looking to enhance their sales strategies and build meaningful connections.
Remember, keep learning, thriving and pushing the envelope!
This Show is sponsored by Perimeter Office Products
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