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Pushing The Envelope
Step into the bustling business arena of Atlanta with "Pushing the Envelope," a dynamic podcast hosted by James Gilman.
Join us on an explorative journey through the heartbeat of Atlanta's business landscape, where we navigate the stories of startups to industry giants, uncovering the core elements shaping Atlanta's narrative.
In each episode, James engages with entrepreneurs, thought leaders, and industry experts, providing an insider's view of the vibrant world of entrepreneurship in the heart of Georgia. From insightful discussions to inspiring narratives, "Pushing the Envelope" promises to offer a unique perspective on the diverse and dynamic business scene in Atlanta.
Tune in for an engaging experience that goes beyond the surface, sponsored by Perimeter Office Products.
Welcome to "Pushing the Envelope," where business meets narrative in the heart of Atlanta.
Pushing The Envelope
PTE #23 - Enterprise Sales to Entrepreneurial Success with Mike Scher
In this episode of Pushing the Envelope, host James Gilman interviews Mike Scher, founder of Frontline Selling and CEO of Reach7.
The conversation delves into Mike's career journey, the foundation and growth of his businesses, and his insights on leadership, sales, and entrepreneurship.
Mike shares valuable lessons from his experiences, including the impact of 9/11 on his career path, the development of effective sales methodologies, and the recent launch of Reach7 Diabetes Studios.
Key Points Discussed
- From Sales to Entrepreneurship Mike Scher describes his transition from a successful career in enterprise software sales to founding Frontline Selling after the 9/11 attacks. He emphasizes the importance of creating demand for new products and the challenges of being an entrepreneur.
- Importance of the First Conversation Mike highlights the critical role of the initial business conversation in the sales process. He explains how he mastered prospecting and created a methodology to secure meaningful business interactions, which became the foundation of Frontline Selling's success.
- Navigating Economic Crises Mike reflects on how Frontline Selling weathered three major economic downturns: the post-9/11 recession, the 2008 financial crisis, and the COVID-19 pandemic. He stresses the significance of maintaining disciplined business practices during both good and challenging times.
- Transition to Remote Work Discussing a major decision post-COVID, Mike shares his experience of shifting Frontline Selling from a co-located to a fully virtual environment. He highlights the benefits of this change and how it aligned with employee preferences and operational efficiency.
- Innovating with Reach7 Diabetes Studios Mike introduces his latest venture, Reach7 Diabetes Studios, which aims to improve access to diabetes care through retail-based clinics. Partnering with Publix, these studios provide state-of-the-art diabetes management tools and personalized care, addressing a significant gap in the healthcare market.
Mike Scher's journey from a seasoned sales professional to a successful entrepreneur showcases the importance of adaptability, discipline, and making decisive actions.
His ventures, Frontline Selling and Reach7, demonstrate innovative approaches to solving complex problems in sales and healthcare.
The episode offers valuable insights into leadership, business growth, and the impact of strategic decision-making.
Remember, keep learning, thriving and pushing the envelope!
This Show is sponsored by Perimeter Office Products
Remember, keep learning, thriving and pushing the envelope!
This Show is sponsored by Perimeter Office Products
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